L'Oreal Paris Wants You To Dress Your Lashes With The Iconic Voluminous Mascaras

I’ve said this time and time again - mascara is one of the most fun beauty products to play with. I love that I can instantly see the results; did it add more length or give me thicker lashes? I don’t have very impressive lashes au natural, so mascara is what makes or breaks my beauty look. I love the variety in styles and am always on the hunt for mascara that does everything in one. Until then though, I believe in having options for every day, depending on your mood or style.

L’Oreal Paris is starting the Dress Your Lashes promotion across Canada on February 26, 2013. L’Oreal Paris offers the ultimate lash wardrobe with the Voluminous mascaras, which are the number one mascaras in Canada. There are distinct mascaras to give you a different look each day, allowing you to expand your lash wardrobe.

I am all on board for this promotion since I totally believe in having a lash wardrobe. Some days I want super long lashes and the next day I might want a darker full fringe. You switch up almost every other beauty product to suit your mood so why not with mascara?

These are four mascaras that are featured in the Dress Your Lashes wardrobe, from the iconic Voluminous family:

Voluminous Original Mascara: This one is described as the ‘little black dress’ of mascara – classic lashes with iconic volume ($9.95).

Voluminous Power 24HR Mascara: The ‘conversation piece’ at the party – this mascara has a 24 hour hold for bold lashes ($11.99).

Voluminous Million Lashes Mascara: This mascara is the ‘signature’ look – polished and perfectly defined lashes with no clumps ($10.99).

Voluminous False Fiber Lashes Mascara: This one is described for your ‘show stopping shoes’ – an outrageous false lash effect with volume and length ($9.95).

So there you have some of your options for the Voluminous family of lash looks included in the upcoming Dress Your Lashes promotion across Canada. Of course if you aren’t in the country you can still try out these mascara styles and see which ones work for which day. Will you be adding to your mascara wardrobe this season?

I will be reviewing all four of these mascaras to help you out with reworking your mascara wardrobe, so look out for a lengthy post about some lengthy lashes soon!